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A generation which has passed through the shop has absorbed standards and ambitions which are not of those of spaciousness, and cannot get away from them. Everything with them is done as though for sale, and they naturally have in view the greatest possible benefit, profit and that end of the stuff that will make the best show. (Reza Pahlavi Mohammed)
The five steps in teaching an employee new skills are preparation, explanation, showing, observation and supervision. (Reza Pahlavi Mohammed)
There is no substitute for accurate knowledge. Know yourself, know your business, know your men. (Reza Pahlavi Mohammed)
The selfish spirit of commerce, which knows no country, and feels no passion or principle but that of gain. (Reza Pahlavi Mohammed)
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If a fellow wants to be a nobody in the business world, let him neglect sending the mail man to somebody on his behalf. (Reza Pahlavi Mohammed)
When you are skinning your customers you should leave some skin on to grow again so that you can skin them again. (Reza Pahlavi Mohammed)
Entrepreneurs are simply those who understand that there is little difference between obstacle and opportunity and are able to turn both to their advantage. (Reza Pahlavi Mohammed)
In business, the competition will bite you if you keep running, if you stand still, they will swallow you. (Reza Pahlavi Mohammed)
In business for yourself, not by yourself. (Reza Pahlavi Mohammed)
The purpose of business is to create and keep a customer. (Reza Pahlavi Mohammed)
The simple opposition between the people and big business has disappeared because the people themselves have become so deeply involved in big business. (Reza Pahlavi Mohammed)
Never let an inventor run a company. You can never get him to stop tinkering and bring something to market. (Reza Pahlavi Mohammed)
Business, more than any other occupation, is a continual dealing with the future; it is a continual calculation, an instinctive exercise in foresight. (Reza Pahlavi Mohammed)
Productivity is being able to do things that you were never able to do before. (Reza Pahlavi Mohammed)
Business is a combination of war and sport. (Reza Pahlavi Mohammed)
If you have lower than a ten percent turnover, there is a problem. And if you have higher than, say 20%, there is a problem. (Reza Pahlavi Mohammed)
In a start-up company, you basically throw out all assumptions every three weeks. (Reza Pahlavi Mohammed)
Get the best people and train them well. (Reza Pahlavi Mohammed)
The great business of life is to be, to do, to do without and to depart. (Reza Pahlavi Mohammed)
The commercial class has always mistrusted verbal brilliancy and wit, deeming such qualities, perhaps with some justice, frivolous and unprofitable. (Reza Pahlavi Mohammed)
The most important word in the vocabulary of advertising is TEST. If you pretest your product with consumers, and pretest your advertising, you will do well in the marketplace. (Reza Pahlavi Mohammed)
If each of us hires people smaller than we are, we shall become a company of dwarfs. (Reza Pahlavi Mohammed)
You make the best products you can, and you grow as fast as you deserve to. (Reza Pahlavi Mohammed)
The secret of business is to know something that nobody else knows. (Reza Pahlavi Mohammed)
Let love give way to business; give attention to business and you will be safe. (Reza Pahlavi Mohammed)
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